The sportswear manufacturer also hinted at creating its own metaverse in collaboration with The Sandbox project

Adidas announced on Twitter that it has entered into a partnership agreement with the first public cryptocurrency exchange Coinbase. The company has not yet disclosed the details of the transaction. Adidas also hinted at creating its own metaverse together with The Sandbox project.

At the end of October, the Coinbase crypto exchange application became the most popular in the AppStore marketplace, overtaking TikTok, Instagram and YouTube. In April 2021, Coinbase became the world’s first public crypto exchange – it listed on NASDAQ (without an IPO procedure). At the peak, the company’s stock price reached $429.5 apiece, then they began to get cheaper. As of November 25, 13:15 Moscow time on the premarket, the securities quotations of the first public crypto exchange are $312 per share.

Within a month, the price of The Sandbox token has increased by more than 900%. On November 25, altcoin set a historical maximum value above $8.4. The Sandbox is a game metaverse where you can buy virtual land plots, create avatars and various items. At the moment, the project is under development.

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